Did you know 70% of prospective donors research a nonprofit online before making a donation?
Unlike other digital marketing agencies who think search engine optimization is about keyword difficulty, backlinks and search volume, we believe that tailoring your website’s content to serve donor intent, or what a donor seeks to receive in return for their donation, will lead to a more favorable outcome.
Nonprofits Source was built out of a passion for ranking websites on the first page of search results. In fact, over 80% of our 300,000 annual visitors are a direct result of investments made into SEO and content marketing. While increasing website traffic is an important measure of SEO success, it does not mean that your revenues will also increase. That’s why we focus on developing strategies with conversions in mind.
Keyword research & content optimization
Technical & On Page Website SEO Audit
Competitive analysis
General SEO consulting
Develop backlink strategies and opportunities
Website analytic setup
Local SEO
SEO tool analysis & implementation
There’s no such thing as a guarantee when it comes to search engine optimization.
Depending on the industry and online competition, we typically see improvements within 6-8 months. It’s important to view SEO as an investment because it takes time to develop trust and authority with both an audience and search engines.
SEO success is measured in two ways: increased traffic and conversions.
Our team has a deep passion and understanding for the unique challenges that nonprofits face in attracting and retaining donors, generating awareness for program or service offerings, and maximizing the value received from fundraising events. From the very start we’ll assign a dedicated digital marketing strategist to your account. You’ll also be involved in every step of the process with routine strategic calls and progress reports.
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Employee giving programs can bring significant benefits to nonprofit organizations. Gain more support with our expert workplace giving strategies here.
Schedule a free consultation to find out